Sales that works the same at every scale.
One pattern runs a rep's day, a team's week and a company's quarter. Learn it once and lead with it everywhere.
Every sales team repeats one loop.
A lead becomes an appointment. An appointment becomes a show. A show becomes an enrollment. An enrollment becomes a referral, and the referral is a new lead.
That loop looks the same for a single rep, for a location and for a company with many locations. When you manage the loop instead of the individual moments, you can see where it leaks, fix that one place and watch the numbers move.
The system has four layers.
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LASER
The funnel numbers
Leads, appointments, shows, enrolls and referrals. Five counts that tell you exactly where your week is going.
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SET
The conversation
State the facts, expose the needs, then tie them down. A simple structure for every conversation with a prospect.
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FBA
The recommendation
Feature, benefit, advantage. Connect what you offer to what the person actually told you they need.
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FITT
The specifics
Frequency, intensity, time and type. The details that turn a recommendation into a plan someone can follow.
The layers fit together in any combination, so a new rep can sound like an expert sooner.
What you can get here.
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The CRM
A CRM built around the funnel above, so the five numbers are always one click away.
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The sales process
The full system written out step by step, ready to put in front of your team.
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The leadership program
How to hire, train and coach people on the system so it keeps working when you are not in the room.
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The books
The ideas behind the system, written for managers who want to understand why it works.
Built by someone who has run the floor.
Chris Hubbel has led sales teams for years. He hired the reps, trained them, coached them and built the systems they sold with. He also builds the CRMs those teams run on.
The Fractal Manager is the system he kept coming back to, written down so other leaders can use it.
Join the waitlist.
Tell us a little about your team and we will write when the first pieces are ready. No spam, and you can leave any time.